B2B and channel marketing
Over 20 years of business-to-business (B2B) marketing knowledge and experience, I can offer you both traditional and digital marketing support that meets your specific needs and objectives.
· Trade shows and events
· Direct mail
· Social media
Many value added resellers (VAR), systems integrators and other types of channel partner miss out on the benefits provided by manufacturers’ partner schemes. Smaller businesses might have limited or no marketing resource available to help them navigate and maximise the benefits of channel partner programs. Sometimes partner schemes can seem unnecessarily complex or time-consuming so marketing funds and many other benefits get wasted.
My channel marketing service provides a single point of contact between your business and your partners. I can plan and implement cooperation marketing activities on your behalf. I can apply for marketing funds, resources and support.
Perhaps you’re a manufacturer or vendor who wants to start a partner program or affiliate scheme? My channel marketing services also include:
· Partner recruitment
· Cooperation marketing
· Partner portal
· Sales training
· Incentives and rewards
To learn more about how I can help you get the most from your channel marketing relationships contact me now.