Marketing & Copywriting

Charlie Trumpess

Welcome

Professional freelance marketing and copywriting

Marketing offers great business benefits from lead generation, increased sales and customer loyalty to new product development, innovation and business growth. As a highly experienced, CIM qualified, freelance marketing consultant and copywriter, I can help make your business objectives a reality.

It’s all about you

As an all-round marketing professional I can help you research and better understand the competitive landscape. I can prepare marketing plans and develop creative, integrated campaigns. I can write the data sheets, case studies and white papers that make complex technologies clear, compelling and understandable. I can run your social media, paid search and content marketing activities. I can work with sales and your channel partners to win new business and encourage repeat purchasing.

The remainder of this website will walk you through the various marketing and copywriting solutions I offer you, the prices I charge and my conditions of business. You can contact me using my instant messenger service, enquiry form, email and good old fashioned phone. You'll also find me on social networks like LinkedIn. I’m happy to answer your questions and discuss your marketing needs. I look forward to hearing from you soon.

Charlie Trumpess, MCIM, CM

 

Marketing strategy and tactical plans

The Fall of France, 1940

The right strategy and tactics can disrupt a marketplace and disorientate a competitor. Back in 1940 German General Erich von Manstein outwitted the western Allies with a daring plan to push his panzer formations through the seemingly impenetrable Ardennes.  Manstein’s panzers were outnumbered, but he concentrated his forces and gave his field commanders freedom of action. The Allies dispersed their tanks, throwing away their numerical superiority. They also subscribed to a rigid chain of command that stifled initiative. The mighty French army collapsed in six weeks and the British Expeditionary Force (BEF) barely escaped the beaches of Dunkirk.

It is all too easy for organisation’s to take a scattergun approach to marketing whereby they minimise its effectiveness, waste time and valuable resources. As a highly experienced CIM Chartered Marketer I can work with you to develop coherent marketing strategies and tactical plans of action.

·       Develop your brands and correctly position your products

·       Gain more from your marketing efforts

·       Set clear objectives and measure more effectively

·       Work more productively and economically

·       Build integrated marketing campaigns

·       Better understand and serve your customers

·       Leverage technology to work smarter

·       More transparency and control of the marketing function.

Outmanoeuvre your competitors; gain a strategic advantage in your marketplace; win the battle for your customers’ hearts and minds with combat-ready marketing.

Contact me now to learn more.

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